Oleksandr Drok

Head of Product at Mirasvit

Alex serves as the Head of Product at Mirasvit, where he formulates the vision for Mirasvit's extensions, carefully curates new features, and constructs the roadmap.

From the beginning, he has been a developer of numerous extensions, including Search Ultimate and Advanced Reports.

How to Use Meta Keywords in Magento for Better SEO

SEO Meta templates are designed to automatically generate META information for catalog pages based on predefined rules. Meta Templates can be applied for following pages: Category page (product listing), Layered navigation pages and Product pages. It’s not a problem to manually fill meta information for few dozen products and categories. In other hand, if you have few thousand products it can be nightmare. Moreover you can’t configure meta tags for layered navigation pages, Magento 2 just doesn’t have such functionality.

Magento Instant Search: Fast Product Discovery

When a customer knows what he needs to buy, his first action is to find the product through a quick search. The presence of a quick drop-down menu with the found goods (auto-complete) allows him to find the right product quickly without leaving the search line. The customer has only to complement the search query with the necessary criteria and then he will see the result. Customers expect that search results will be shown instantly (they know experience of Google or Amazon search). But technically it is very hard to achieve such level of speed in Magento store. Every request to Magento needs to initiate magento core, which speed of ...

Zendesk Chat Magento 2: Improved Communication and Sales

We suppose, no one needs a proof that communication with customers is decidedly important and that a quick response to a users’ questions strongly affects the conversion rate in any store. At present, it is not enough just to tell everything on the site pages - many potential customers prefer to ask than to look for the necessary information on the store pages. Since the first days of mirasvit.com (since 2012), we have been actively used Zopim chat (now it is named Zendesk Chat). About a third part of our customers ask questions before placing their orders and as much ask after the purchase is completed.

Magento 2 Referral Program Native: 6 Key Questions Answered

We strive to convey the most detailed information on the product pages and manuals, but some questions are still open and arise quite often. Let's consider the most typical Reward Points + Referral program questions related to the extension operation: Q: Suppose we created an earning rule for a product sharing rule on social networks. Is there any way to set any time interval between valid clicks (e.g. for share or like), so that preventing fraudulent actions? A: Yes, we envisioned this alternative and added the possibility to limit the points maximum number earned per day for unique loyalty programs. In every rule, there is the ...

Magento Error Monitoring: Detect and Resolve Magento 2 Issues

We have a few questions to you: How often do you update your store? How often do you install a new extension on it? How often do you change settings configurations or make changes to the theme?

How to improve Magento 2 Page Cache Hit Rate

Today, we are here to reveal some things about Magento 2 Page Cache performance. The aspects we are about to describe below may be well-known to you, however, it is useful to remind about them time after time.

Mirasvit Latest Extensions Update Digest

  Recently our team worked hard and now we are introducing new features for Magento 1 and Magento 2 extensions.

International Magento 2 SEO Hreflang: Going The Right Way [Updated]

More and more store owners decide to go worldwide and spread their influence overseas instead of staying just a local business. It’s wise and profitable, but requires some corrections in SEO strategy and tactics. Here I’m going to tell you how to avoid the most common mistakes and add a few kudos to your Google rankings!

Mirasvit September Updates Digest

Today we introduce the new features for several Magento 1 and Magento 2 extensions.

Mirasvit Latest Extensions Update Digest

Our team worked hard to improve your experience with Mirasvit solutions. Today we introduce some new features, bug fixes and improvements for the most popular M1 and M2 extensions.
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