Your Magento store can increase sales by targeting Facebook audience. For launching marketing campaings on Facebook the Facebook Pixel is required

Magento 2.4.5 offers a built-in module for Google Tag Manager. See what functionality it offers when compared with a GTM solution by Mirasvit

Hyva theme for Magento was written from scratch, and some Magento modules may require some adaptation to it. Magento developers are already working on the compatibility of their Magento extensions. Let's see what technical things are needed to achieve this compatibility

New Mirasvit Magento 2 Surcharge module ensures all additional expenses on the order are covered. Set surcharge fees transparently for customers, making your store more trustworthy, and informative

Knowing what visitors do in your online store is essential to profitability. Google Tag Manager (GTM) is a system that greatly simplifies tracking on websites. The first steps in working with GTM can be challenging, and this guide will walk you through them.

Google Universal Analytics is going away in july 2023. Be ready to switch your Magento store to more advanced Google Analytics 4. Learn what benefits new analytic tool brings for data tracking in your store and how to enable it for data collection

For Magento merchants, Adobe made available a progressive web app (PWA) technology. Despite a progressive web app being basically a website rendered in a web browser, it looks and feels like a native app to the end-user. This brings several benefits to business owners and shoppers

What if your store could service its shoppers by itself - automatically choosing marketing deals, sending emails with tips, etc. Take a peek at potential future technologies in the eCommerce world and get useful lifehacks for your store infrastructure at Adobe Summit. Read about the most interesting presentations from this year's event in case you missed Adobe Summit

Magento 2.4.4 offers a lot of improvements in performance and security for online stores. The public release of this platform will be available on 8 March 2022, and now is the time to start preparing your online store for the transition onto it

A software vulnerability is not always a reason why a Magento store can be significantly damaged. Often the website is breached due to the weak protection of its admin panel. Any person who gets unauthorized admin access can do a lot of harm in the Magento store without triggering security alarms. Such a person can change store configuration, product catalog, data on orders, etc. Information on credit cards, billing and shipping addresses can be stolen. So a Magento store owner should devote efforts that reduce the likelihood of the admin panel access compromise. Use the simple admin protecting practices described in this article. ...